Relevant Audience

Relevant Audience - Trustable and Transparent 2nd Party Data

With Segment Finder below you can find all the segments that are available at Relevant Audience. You can filter segments by region, categories and subcategories and see the size of the audience and its age. The information regarding the name of the segment in DSPs can be easily accessed by clicking the small arrow next to the segment.

How to use Relevant Audience segments in Adform, Appnexus, and in Google Display & Video 360.

All Audience Segments

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Top Categories (1)
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Showing 146 of 523 segments.
demographics
NameAudience
Demographics - Age - 18-24149in 45 days

Demographics - Age - 18-24

no
People between the age of 18 and 24 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Age - 18-24
Segment ID: 8mgpnzzqb4f3
Demographics - Age - 18-24232in 31 days

Demographics - Age - 18-24

lv
Young Adults
Segment name in DSPs: Justtag - LV - Demographics - Age - 18-24
Segment ID: 8mhg2k8piyww
Demographics - Age - 18-24368in 31 days

Demographics - Age - 18-24

dk
People between 18 and 20 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Age - 18-24
Segment ID: 8mrsrk50lg1b
Demographics - Age - 18-247 582in 31 days

Demographics - Age - 18-24

se
People between the age of 18 and 24 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Age - 18-24
Segment ID: 8n2vvl7uxg8g
Demographics - Age - 25-344 820in 31 days

Demographics - Age - 25-34

se
People between the age of 25 and 34 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Age - 25-34
Segment ID: 8m5mkcqfamfl
Demographics - Age - 25-34326in 31 days

Demographics - Age - 25-34

dk
People between 25 and 34 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Age - 25-34
Segment ID: 8mrsrk50lg1c
Demographics - Age - 25-34403in 45 days

Demographics - Age - 25-34

no
People between the age of 25 and 34 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Age - 25-34
Segment ID: 8n2vvl7uxg8h
Demographics - Age - 25-3437 679in 31 days

Demographics - Age - 25-34

lv
About thirties
Segment name in DSPs: Justtag - LV - Demographics - Age - 25-34
Segment ID: 8n3m9wsexcl4
Demographics - Age - 35-441 737in 31 days

Demographics - Age - 35-44

se
People between the age of 35 and 44 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Age - 35-44
Segment ID: 8m5mkcqfamfm
Demographics - Age - 35-44773in 45 days

Demographics - Age - 35-44

no
People between the age of 35 and 44 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Age - 35-44
Segment ID: 8mgpnzzqb4f4
Demographics - Age - 35-44453in 31 days

Demographics - Age - 35-44

dk
People between 35 and 44 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Age - 35-44
Segment ID: 8mrsrk50lg1d
Demographics - Age - 35-44406 806in 31 days

Demographics - Age - 35-44

lv
About fourties
Segment name in DSPs: Justtag - LV - Demographics - Age - 35-44
Segment ID: 8nepd4r66g2s
Demographics - Age - 45-54108 898in 31 days

Demographics - Age - 45-54

se
People between the age of 45 and 54 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Age - 45-54
Segment ID: 8mgpnzzqb4f5
Demographics - Age - 45-54481in 31 days

Demographics - Age - 45-54

dk
People between 45 and 54 years. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Age - 45-54
Segment ID: 8mrsrk50lg1e
Demographics - Age - 45-541 124in 45 days

Demographics - Age - 45-54

no
People between the age of 45 and 54 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Age - 45-54
Segment ID: 8n2vvl7uxg8i
Demographics - Age - 45-5462 755in 31 days

Demographics - Age - 45-54

lv
About fifties
Segment name in DSPs: Justtag - LV - Demographics - Age - 45-54
Segment ID: 8n3m9wsexcl5
Demographics - Age - 55-64296in 45 days

Demographics - Age - 55-64

no
People between the age of 55 and 64 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Age - 55-64
Segment ID: 8m5mkcqfamfn
Demographics - Age - 55-64665in 31 days

Demographics - Age - 55-64

dk
People between 55 and 64 years. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Age - 55-64
Segment ID: 8n2vvl7uxg8j
Demographics - Age - 55-641 767in 31 days

Demographics - Age - 55-64

se
People between the age of 55 and 64 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Age - 55-64
Segment ID: 8n2vvl7uxg8k
Demographics - Age - 55-6475 226in 31 days

Demographics - Age - 55-64

lv
About sixty
Segment name in DSPs: Justtag - LV - Demographics - Age - 55-64
Segment ID: 8nepd4r66g2t
Demographics - Age - Men 18-44284in 31 days

Demographics - Age - Men 18-44

dk
Men between 18 and 44 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Age - Men 18-44
Segment ID: 8mgpox6wlfj6
Demographics - Age - Men 18-44358in 31 days

Demographics - Age - Men 18-44

se
Men between the age of 18 and 44 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Age - Men 18-44
Segment ID: 8mgpox6wlfj7
Demographics - Age - Men 18-4499in 45 days

Demographics - Age - Men 18-44

no
Men between the age of 18 and 44 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Age - Men 18-44
Segment ID: 8mrssd6kkpm6
Demographics - Age - Men Over 44129in 45 days

Demographics - Age - Men Over 44

no
Men above the age of 44 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Age - Men Over 44
Segment ID: 8mgpox6wlfj9
Demographics - Age - Men Over 44312in 31 days

Demographics - Age - Men Over 44

dk
Men above 44 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Age - Men over 44
Segment ID: 8mrssd6kkpm7
Demographics - Age - Men Over 442 140in 31 days

Demographics - Age - Men Over 44

se
Men above the age of 44 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Age - Men over 44
Segment ID: 8n2vvwqjfdkh
Demographics - Age - Men Over 4476 448in 31 days

Demographics - Age - Men Over 44

lv
Men who are older than 44
Segment name in DSPs: Justtag - LV - Demographics - Age - Men Over 44
Segment ID: 8nesjgawu72v
Demographics - Age - Men Under 44189 510in 31 days

Demographics - Age - Men Under 44

lv
Men at age from 18 to 44.
Segment name in DSPs: Justtag - LV - Demographics - Age - Men Under 44
Segment ID: 8nesjgawu72t
Demographics - Age - Over 6481in 45 days

Demographics - Age - Over 64

no
People above the age of 64 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Age - Over 64
Segment ID: 8mgpnzzqb4f6
Demographics - Age - Over 64894in 31 days

Demographics - Age - Over 64

lv
Elderly
Segment name in DSPs: Justtag - LV - Demographics - Age - Over 64
Segment ID: 8mhg2k8piywz
Demographics - Age - Over 6498in 31 days

Demographics - Age - Over 64

dk
People over the of 64 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Age - Over 64
Segment ID: 8mrsrk50lg1f
Demographics - Age - Over 64777in 31 days

Demographics - Age - Over 64

se
People above the age of 64 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Age - Over 64
Segment ID: 8n2vvl7uxg8l
Demographics - Age - Women 18-44339in 31 days

Demographics - Age - Women 18-44

dk
Women between 18 and 44 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Age - Women 18-44
Segment ID: 8mgpnzzqb4f7
Demographics - Age - Women 18-44928in 45 days

Demographics - Age - Women 18-44

no
Women between the age of 18 and 44 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Age - Women 18-44
Segment ID: 8n2vvl7uxg8m
Demographics - Age - Women 18-441 479in 31 days

Demographics - Age - Women 18-44

se
Women between the age of 18 and 44 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Age - Women 18-44
Segment ID: 8n2vvwqjfdkb
Demographics - Age - Women Over 441 361in 31 days

Demographics - Age - Women Over 44

se
Women above the age of 44 years old.
Segment name in DSPs: Justtag - SE - Demographics - Age - Women Over 44
Segment ID: 8mgpox6wlfj8
Demographics - Age - Women Over 44274in 45 days

Demographics - Age - Women Over 44

no
Women above the age of 44 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Age - Women over 44
Segment ID: 8n2vvwqjfdkg
Demographics - Age - Women Over 4465 229in 31 days

Demographics - Age - Women Over 44

lv
Women who are older than 44
Segment name in DSPs: Justtag - LV - Demographics - Age - Women Over 44
Segment ID: 8nesjgawu72w
Demographics - Age - Women Under 44273 508in 31 days

Demographics - Age - Women Under 44

lv
Women at age from 18 to 44.
Segment name in DSPs: Justtag - LV - Demographics - Age - Women Under 44
Segment ID: 8n3pfzdn0vs2
Demographics - Age - Women over 44345in 31 days

Demographics - Age - Women over 44

dk
Women above 44 years old. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Age - Women over 44
Segment ID: 8n2vvwqjfdkf
Demographics - Education - High school or Tertiary or Tech college722in 45 days

Demographics - Education - High school or Tertiary or Tech college

no
People with education from high school or tech college. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Education - High school or Tertiary or Tech college
Segment ID: 8mgpujoe9ika
Demographics - Education - High school or Tertiary or Tech college4 332in 31 days

Demographics - Education - High school or Tertiary or Tech college

se
People with education from High school, Tertiary or Tech college.
Segment name in DSPs: Justtag - SE - Demographics - Education - High school or Tertiary or Tech college
Segment ID: 8n2w1n2oyc4h
Demographics - Education - High school or Tertiary or Tech college56 066in 31 days

Demographics - Education - High school or Tertiary or Tech college

lv
People with high school or tertiary or tech college education
Segment name in DSPs: Justtag - LV - Demographics - Education - High school or Tertiary or Tech college
Segment ID: 8nepd4r66g2u
Demographics - Education - Primary or Secondary school46in 45 days

Demographics - Education - Primary or Secondary school

no
People with only Primary or Secondary school education. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Education - Primary or Secondary School
Segment ID: 8m5mr17i4v9k
Demographics - Education - Primary or Secondary school144 936in 31 days

Demographics - Education - Primary or Secondary school

lv
People with primary or secondary school education
Segment name in DSPs: Justtag - LV - Demographics - Education - Primary or Secondary School
Segment ID: 8mhg2k8piyx3
Demographics - Education - Primary or Secondary school499in 31 days

Demographics - Education - Primary or Secondary school

se
People with up to Primary or Secondary school education. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Education - Primary or Secondary School
Segment ID: 8mrsy559avhw
Demographics - Education - University or Postgraduate2 347in 45 days

Demographics - Education - University or Postgraduate

no
People with University or Postgraduate education. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Education - University or Postgraduate
Segment ID: 8m5mr17i4v9l
Demographics - Education - University or Postgraduate123 965in 31 days

Demographics - Education - University or Postgraduate

se
People with University or Postgraduate education. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Education - University or Postgraduate
Segment ID: 8mrsy559avhx
Demographics - Education - University or Postgraduate80 417in 31 days

Demographics - Education - University or Postgraduate

lv
People with university or postgraduaten education
Segment name in DSPs: Justtag - LV - Demographics - Education - University or Postgraduate
Segment ID: 8msj626az9a2
Demographics - Employment - Full-time work122 834in 31 days

Demographics - Employment - Full-time work

lv
Full-time employed.
Segment name in DSPs: Justtag - LV - Demographics - Employment - Full-time work
Segment ID: 8nepd4r66g2m
Demographics - Employment - Own Business17 799in 31 days

Demographics - Employment - Own Business

lv
People who run their own business. The segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - LV - Demographics - Employment - Own Business
Segment ID: 8nepd4r66g2n
Demographics - Employment - Part-time work41 370in 31 days

Demographics - Employment - Part-time work

lv
Part-time employed.
Segment name in DSPs: Justtag - LV - Demographics - Employment - Part-time work
Segment ID: 8nepd4r66g2o
Demographics - Employment - Retired3 524in 31 days

Demographics - Employment - Retired

lv
Retired people
Segment name in DSPs: Justtag - LV - Demographics - Employment - Retired
Segment ID: 8nepd4r66g2q
Demographics - Employment - Retired117in 31 days

Demographics - Employment - Retired

dk
Retired people. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Employment - Retired
Segment ID: 8o12mgd68h6b
Demographics - Employment - Retired881in 31 days

Demographics - Employment - Retired

se
Retired people. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Employment - Retired
Segment ID: 8oc96l93d3bj
Demographics - Employment - Studying3 902in 31 days

Demographics - Employment - Studying

se
Students. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Employment - Studying
Segment ID: 8m5mldr0g9uf
Demographics - Employment - Studying187in 31 days

Demographics - Employment - Studying

dk
Students. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Employment - Studying
Segment ID: 8n2vvwqjfdkk
Demographics - Employment - Studying10 442in 31 days

Demographics - Employment - Studying

lv
Students
Segment name in DSPs: Justtag - LV - Demographics - Employment - Studying
Segment ID: 8n3m9wsexcl2
Demographics - Employment - Working1 196in 45 days

Demographics - Employment - Working

no
People who are currently employed. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Employment - Working
Segment ID: 8m5mpx2g06pp
Demographics - Employment - Working966in 31 days

Demographics - Employment - Working

dk
People who are currently employed. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Employment - Working
Segment ID: 8mrswzjen6ud
Demographics - Employment - Working166 845in 31 days

Demographics - Employment - Working

lv
People who are at work
Segment name in DSPs: Justtag - LV - Demographics - Employment - Working
Segment ID: 8n3m9wsexcl3
Demographics - Employment – Studying39in 60 days

Demographics - Employment – Studying

no
Students. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Employment - Studying
Segment ID: 8mgpox6wlfjb
Demographics - Employment – Working101 242in 31 days

Demographics - Employment – Working

se
People who are currently employed. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Employment - Working
Segment ID: 8m5mpx2g06pr
Demographics - Family Type - Children's Age 13-17309in 31 days

Demographics - Family Type - Children's Age 13-17

dk
Families with children aged 13-17 years. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Family Type - Children's Age 13-17
Segment ID: 8mh9r0kcgbk6
Demographics - Family Type - Children's Age 13-17129 531in 31 days

Demographics - Family Type - Children's Age 13-17

lv
Households with children aged 13-17. Segment modeling is based on netpanelists' responses.
Segment name in DSPs: Justtag - LV - Demographics - Family Type - Children's Age 13-17
Segment ID: 8nernjiro603
Demographics - Family Type - Children's Age 3-6212in 31 days

Demographics - Family Type - Children's Age 3-6

dk
Families with children aged 3 - 6 years. Segment modeling is based on online panelists' responses. (Not available in Google)
Segment name in DSPs: Justtag - DK - Demographics - Family Type - Children's Age 3-6
Segment ID: 8mh9r0kcgbk8
Demographics - Family Type - Children's Age 3-619 134in 31 days

Demographics - Family Type - Children's Age 3-6

lv
Households with children aged 3-6 years. Segment modeling is based on netpanelists' responses. (not avaliable in Google).
Segment name in DSPs: Justtag - LV - Demographics - Family Type - Children's Age 3-6
Segment ID: 8mslggwzqz14
Demographics - Family Type - Children's Age 7-12205 366in 31 days

Demographics - Family Type - Children's Age 7-12

lv
Households with children aged 7-12 years. Segment modeling is based on online panelists' responses. (Not available in Google)
Segment name in DSPs: Justtag - LV - Demographics - Family Type - Children's Age 7-12
Segment ID: 8mslggwzqz15
Demographics - Family Type - Children's Age 7-12371in 31 days

Demographics - Family Type - Children's Age 7-12

dk
Families with children aged 7 - 12. Segment modeling is based on online panelists' responses. (Not available in Google)
Segment name in DSPs: Justtag - DK - Demographics - Family Type - Children's Age 7-12
Segment ID: 8n3fy2yjbw11
Demographics - Family Type - Children's Age Under 28 227in 31 days

Demographics - Family Type - Children's Age Under 2

lv
Households with children under 2 years old. Segment modeling is based on online panelists' responses. (Not available in Google)
Segment name in DSPs: Justtag - LV - Demographics - Family Type - Children's Age Under 2
Segment ID: 8mslggwzqz16
Demographics - Family Type - Children's Age Under 28 226in 31 days

Demographics - Family Type - Children's Age Under 2

lv
Households with children under 2 years old. Segment modeling is based on online panelists' responses. (Not available in Google)
Segment name in DSPs: AdQuota custom segment 3
Segment ID: aavdeu1cccqw
Demographics - Family Type - Families with Children591in 31 days

Demographics - Family Type - Families with Children

dk
Families with children. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Family Type - Families with Children
Segment ID: 8m5mr17i4v9d
Demographics - Family Type - Families with Children106 647in 31 days

Demographics - Family Type - Families with Children

se
Families with children. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Family Type - Families with Children
Segment ID: 8mgpujoe9ik2
Demographics - Family Type - Families with Children1 983in 45 days

Demographics - Family Type - Families with Children

no
Families with children. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Family Type - Families with Children
Segment ID: 8n2w1n2oyc49
Demographics - Family Type - Families with Children266 344in 31 days

Demographics - Family Type - Families with Children

lv
Families with Children
Segment name in DSPs: Justtag - LV - Demographics - Family Type - Families with Children
Segment ID: 8nepd4r66g2v
Demographics - Family Type - Families with Children - Boys552in 31 days

Demographics - Family Type - Families with Children - Boys

dk
Families with male children. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Family Type - Families with Children - Boys
Segment ID: 8m5mpx2g06pt
Demographics - Family Type - Families with Children - Boys822in 45 days

Demographics - Family Type - Families with Children - Boys

no
Families with boys. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Family Type - Families with Children - Boys
Segment ID: 8m5mpx2g06pu
Demographics - Family Type - Families with Children - Boys94 042in 31 days

Demographics - Family Type - Families with Children - Boys

se
Families with male children. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Family Type - Families with Children - Boys
Segment ID: 8m5mpx2g06pv
Demographics - Family Type - Families with Children - Boys170 384in 31 days

Demographics - Family Type - Families with Children - Boys

lv
Families with Boys
Segment name in DSPs: Justtag - LV - Demographics - Family Type - Families with Children - Boys
Segment ID: 8mhg2k8piyx5
Demographics - Family Type - Families with Children - Boys and Girls321in 31 days

Demographics - Family Type - Families with Children - Boys and Girls

dk
Families with both girls and boys. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Family Type - Families with Children - Boys and Girls
Segment ID: 8m5mpx2g06pw
Demographics - Family Type - Families with Children - Boys and Girls1 032in 31 days

Demographics - Family Type - Families with Children - Boys and Girls

se
Families with both male and female children. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Family Type - Families with Children - Boys and Girls
Segment ID: 8mgptgxbnryq
Demographics - Family Type - Families with Children - Boys and Girls158in 45 days

Demographics - Family Type - Families with Children - Boys and Girls

no
Families with both male and female children. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Family Type - Families with Children - Boys and Girls
Segment ID: 8mrsxu60gnvl
Demographics - Family Type - Families with Children - Boys and Girls98 732in 31 days

Demographics - Family Type - Families with Children - Boys and Girls

lv
Families that have recognized to have both boys and girls
Segment name in DSPs: Justtag - LV - Demographics - Family Type - Families with Children - Boys and Girls
Segment ID: 8msj626az9a3
Demographics - Family Type - Families with Children - Girls51 405in 31 days

Demographics - Family Type - Families with Children - Girls

lv
Families with Girls
Segment name in DSPs: Justtag - LV - Demographics - Family Type - Families with Children - Girls
Segment ID: 8mhg2k8piyx6
Demographics - Family Type - Families with Children - Girls375in 31 days

Demographics - Family Type - Families with Children - Girls

dk
Families with girls. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Family Type - Families with Children - Girls
Segment ID: 8mrsxu60gnvm
Demographics - Family Type - Families with Children - Girls103in 45 days

Demographics - Family Type - Families with Children - Girls

no
Families with female children. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Family Type - Families with Children - Girls
Segment ID: 8mrsxu60gnvn
Demographics - Family Type - Families with Children - Girls8 808in 31 days

Demographics - Family Type - Families with Children - Girls

se
Families with female children. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Family Type - Families with Children - Girls
Segment ID: 8mrsxu60gnvo
Demographics - Family Type - Female with Children172in 31 days

Demographics - Family Type - Female with Children

dk
Women who have family with kids. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Family Type - Female with Children
Segment ID: 8n3hr6qrdfhi
Demographics - Family Type - Male with Children210in 31 days

Demographics - Family Type - Male with Children

dk
Men with family and kids. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Family Type - Male with Children
Segment ID: 8mhbk2kuff58
Demographics - Family Type - No Children9 959in 31 days

Demographics - Family Type - No Children

se
Families without children. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Family Type - No Children
Segment ID: 8m5mpx2g06ps
Demographics - Family Type - No Children1 041in 31 days

Demographics - Family Type - No Children

dk
Families without children. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Family Type - No Children
Segment ID: 8mgptgxbnryp
Demographics - Family Type - No Children205 480in 31 days

Demographics - Family Type - No Children

lv
Families with no children
Segment name in DSPs: Justtag - LV - Demographics - Family Type - No Children
Segment ID: 8msj626az9a4
Demographics - Family Type - No Children4 363in 45 days

Demographics - Family Type - No Children

no
Families without children. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Family Type - No Children
Segment ID: 8n2w0jfxbez6
Demographics - Family Type - Women with Children212 600in 31 days

Demographics - Family Type - Women with Children

lv
Women with Children. Segment modeling is based on online-panelists' responses.
Segment name in DSPs: Justtag - LV - Demographics - Family Type - Women with Children
Segment ID: 8n49exzcvap7
Demographics - Gender - Female951 532in 31 days

Demographics - Gender - Female

lv
Females in Latvia. Segment modelling is based on net panelists' responses.
Segment name in DSPs: Justtag - LV - Demographics - Gender - Female
Segment ID: 8msj626az9a0
Demographics - Gender - Female1 428in 31 days

Demographics - Gender - Female

dk
Females. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Gender - Female
Segment ID: 8n2vvwqjfdki
Demographics - Gender - Male1 258in 31 days

Demographics - Gender - Male

dk
Males. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Gender - Male
Segment ID: 8m5mldr0g9ue
Demographics - Gender - Male2 592in 45 days

Demographics - Gender - Male

no
Males. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Gender - Male
Segment ID: 8mgpox6wlfja
Demographics - Gender - Male533 972in 31 days

Demographics - Gender - Male

lv
Males in Latvia. Segment modelling is based on net panelists' responses.
Segment name in DSPs: Justtag - LV - Demographics - Gender - Male
Segment ID: 8mhg2k8piyx0
Demographics - Gender – Female16 835in 31 days

Demographics - Gender – Female

se
Females. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Gender - Female
Segment ID: 8m5mldr0g9ud
Demographics - Gender – Female6 804in 45 days

Demographics - Gender – Female

no
Females. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Gender - Female
Segment ID: 8mrssd6kkpm8
Demographics - Gender – Male55 324in 31 days

Demographics - Gender – Male

se
Males. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Gender - Male
Segment ID: 8mrssd6kkpm9
Demographics - Household Income - High103 899in 31 days

Demographics - Household Income - High

lv
People whose household income is within range of 13 000 - 19 000 Euros Euros per year. (1100-1600€ per month)
Segment name in DSPs: Justtag - LV - Demographics - Household Income - High
Segment ID: 8oca0mbczg1n
Demographics - Household Income - Medium99 156in 31 days

Demographics - Household Income - Medium

lv
Households whose income is within range of 9 000 - 13 000 € per year (750-1100 € per month)
Segment name in DSPs: Justtag - LV - Demographics - Household Income - Medium
Segment ID: 8o16x3tftnp2
Demographics - Household Income - Medium High (EUR 45.000 - 70.000)332in 45 days

Demographics - Household Income - Medium High (EUR 45.000 - 70.000)

no
Households with medium high income (between approx. NOK 420.000 - 655.000). Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Household Income - Medium High (EUR 45.000 - 70.000)
Segment ID: 8mgpujoe9ik6
Demographics - Household Income - Medium High (EUR 47.501 - 66.700)25 393in 31 days

Demographics - Household Income - Medium High (EUR 47.501 - 66.700)

se
Households with an income between SEK 500.001 - 700.000. The segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Household Income - Medium High (EUR 47.501 - 66.700)
Segment ID: 8n2w1n2oyc4c
Demographics - Household Income - Medium High (EUR 54 000 - 94 000)376in 31 days

Demographics - Household Income - Medium High (EUR 54 000 - 94 000)

dk
Households with an income between approx. DKK 400 000 - 699 999. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Household Income - Medium High (EUR 54 000 - 94 000)
Segment ID: 8n2w1n2oyc4b
Demographics - Household Income - Medium Low (EUR 20.000 - 45.000)246in 45 days

Demographics - Household Income - Medium Low (EUR 20.000 - 45.000)

no
Households with a medium low monthly income (between approx. NOK 190.000 - 420.000). Segment modeling is based on online panelists' responses. (Segment is not available in Google).
Segment name in DSPs: Justtag - NO - Demographics - Household Income - Medium Low (EUR 20.000 - 45.000)
Segment ID: 8m5mr17i4v9g
Demographics - Household Income - Medium Low (EUR 28.501- 47.500)17 145in 31 days

Demographics - Household Income - Medium Low (EUR 28.501- 47.500)

se
Households with an income between SEK 300.001 - 500.000. The segment modeling is based on online panelists' responses. (Not available in Google)
Segment name in DSPs: Justtag - SE - Demographics - Household Income - Medium Low (EUR 28.501- 47.500)
Segment ID: 8mrsy559avht
Demographics - Household Income - Medium Low (EUR 33 500 - 54 000)578in 31 days

Demographics - Household Income - Medium Low (EUR 33 500 - 54 000)

dk
Households with an income between approx. DKK 250 000-399 999. Segment modeling is based on online panelists' responses. (Not available in Google)
Segment name in DSPs: Justtag - DK - Demographics - Household Income - Medium Low (EUR 33 500 - 54 000)
Segment ID: 8m5mr17i4v9f
Demographics - Household Income - Very High (Over EUR 94 000)201in 31 days

Demographics - Household Income - Very High (Over EUR 94 000)

dk
Households with an income above 700 000 DKK. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Household Income - Very High (Over EUR 94 000)
Segment ID: 8mgpujoe9ik7
Demographics - Household Income - Very High (over EUR 66.700)71 478in 31 days

Demographics - Household Income - Very High (over EUR 66.700)

se
Households with an income over SEK 700.000. The segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Household Income - Very High (over EUR 66.700)
Segment ID: 8mrsy559avhu
Demographics - Household Income - Very High (over EUR 70.000)1 066in 45 days

Demographics - Household Income - Very High (over EUR 70.000)

no
Households with high monthly income (above approx. NOK 655.000). Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Household Income - Very High (over EUR 70.000)
Segment ID: 8n2w1n2oyc4d
Demographics - Household income - Very High28 565in 45 days

Demographics - Household income - Very High

lv
Households whose income is more than 19 200 € per year. (more than 1600 € per month)
Segment name in DSPs: Justtag - LV - Demographics - Household income - Very High
Segment ID: 8o16x3tftnp3
Demographics - Household size - 1 person134in 45 days

Demographics - Household size - 1 person

no
Single person households. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Household size - 1 person
Segment ID: 8mgpub3eojqx
Demographics - Household size - 1 person513in 31 days

Demographics - Household size - 1 person

dk
Single person households. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Household size - 1 person
Segment ID: 8mrsxu60gnvp
Demographics - Household size - 1 person847in 31 days

Demographics - Household size - 1 person

se
Single person households. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Household size - 1 person
Segment ID: 8mrsxu60gnvq
Demographics - Household size - 1 person39 351in 31 days

Demographics - Household size - 1 person

lv
People who live on their own
Segment name in DSPs: Justtag - LV - Demographics - Household Size - 1 person
Segment ID: 8msj626az9a6
Demographics - Household size - 2-4 persons76 724in 31 days

Demographics - Household size - 2-4 persons

se
2-4 person households. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Household size - 2-4 persons
Segment ID: 8mgpub3eojqy
Demographics - Household size - 2-4 persons793in 31 days

Demographics - Household size - 2-4 persons

dk
2-4 person households. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Demographics - Household size - 2-4 persons
Segment ID: 8mrsxu60gnvr
Demographics - Household size - 2-4 persons260 255in 31 days

Demographics - Household size - 2-4 persons

lv
Household size with 2-4 persons
Segment name in DSPs: Justtag - LV - Demographics - Household Size - 2-4 persons
Segment ID: 8msj626az9a7
Demographics - Household size - 2-4 persons1 121in 45 days

Demographics - Household size - 2-4 persons

no
2-4 person households. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Demographics - Household size - 2-4 persons
Segment ID: 8n2w1du8xi8x
Demographics - Household size - 5 or more persons40 831in 31 days

Demographics - Household size - 5 or more persons

se
Households with 5 or more persons. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Demographics - Household size - 5 or more persons
Segment ID: 8mrsy021vaxt
Demographics - Household size - 5 or more persons5 294in 31 days

Demographics - Household size - 5 or more persons

lv
Households of 5 or more persons
Segment name in DSPs: Justtag - LV - Demographics - Household Size - 5 or more persons
Segment ID: 8nepd4r66g2y
Demographics - Language - Latvian SpeakersNEW!1 253 719in 31 days

Demographics - Language - Latvian Speakers

lv
Latvian speakers. You can target Latvian speakers or combine this with other targeting groups.
Segment name in DSPs: Justtag - LV - Demographics - Language - Latvian Speakers
Segment ID: 8nez16hcfihx
Demographics - Language - Russian SpeakersNEW!294 719in 31 days

Demographics - Language - Russian Speakers

lv
Russian speakers in Latvia. You can target Russian speakers or combine this with other targeting groups.
Segment name in DSPs: Justtag - LV - Demographics - Language - Russian Speakers
Segment ID: 8nq24r5kshpz
Demographics - Personal Income - High45 767in 31 days

Demographics - Personal Income - High

lv
People whose personal income is within range of 9600 - 12 000 Euros Euros per year. (800-1000€ per month)
Segment name in DSPs: Justtag - LV - Demographics - Personal Income - High
Segment ID: 8nq3tjfh1b8i
Demographics - Personal Income - Medium56 616in 31 days

Demographics - Personal Income - Medium

lv
People whose personal income is within range of 7200 - 9599 Euros Euros per year. (600-799€ per month)
Segment name in DSPs: Justtag - LV - Demographics - Personal Income - Medium
Segment ID: 8oca0mbczfzp
Demographics - Personal Income - Very High43 798in 31 days

Demographics - Personal Income - Very High

lv
People whose personal income is more then 12 000 Euros Euros per year. (1000€ per month)
Segment name in DSPs: Justtag - LV - Demographics - Personal Income - Very High
Segment ID: 8o16x3tftnn3
Demographics - Region - Outside RigaNEW!310 571in 7 days

Demographics - Region - Outside Riga

lv
People living outside of Riga region.
Segment name in DSPs: Justtag - LV - Demographics - Region - Outside Riga
Segment ID: 8nq6tl8mrb9i
Demographics - Region - RigaNEW!429 890in 7 days

Demographics - Region - Riga

lv
Audience living in Riga region
Segment name in DSPs: Justtag - LV - Demographics - Region - Riga
Segment ID: 8nf3q1xx4n15
Lifestage - The Pensioner181in 45 days

Lifestage - The Pensioner

dk
Audiences above the age of 64 years old. Segment is a combination of modeled segments and net browsing content.
Segment name in DSPs: Justtag - DK - Lifestage - The Pensioner
Segment ID: 8mgxqsoi597t
Lifestage - The Student45in 45 days

Lifestage - The Student

dk
Audiences who are young and studying - the typical university student. Segment is a combination of modeled segments and net browsing content.
Segment name in DSPs: Justtag - DK - Lifestage - The Student
Segment ID: 8mgxqsoi597u
Lifestage - Young parents194in 45 days

Lifestage - Young parents

dk
Audiences below the age of 35 with at least one child. Segment is a combination of modeled segments and net browsing content.
Segment name in DSPs: Justtag - DK - Lifestage - Young parents
Segment ID: 8lurjrkfj98c
Real Estate - Apartments121 159in 31 days

Real Estate - Apartments

se
People who live in an apartment (either own or rented). Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Real Estate - Apartments
Segment ID: 8o09donjwxa1
Real Estate - Apartments612in 31 days

Real Estate - Apartments

dk
Households who live in apartments (either owned or rented). Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Real Estate - Apartments
Segment ID: 8obccm2cwj09
Real Estate - Apartments1 723in 45 days

Real Estate - Apartments

no
Audiences living in apartments. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Real Estate - Apartments
Segment ID: 8obch728tszu
Real Estate - Home Owners599in 31 days

Real Estate - Home Owners

dk
Home owners. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Real Estate - Home Owners
Segment ID: 8np65irtne51
Real Estate - Home Owners523in 45 days

Real Estate - Home Owners

no
People who own their house or apartment. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Real Estate - Home Owners
Segment ID: 8np6a5mk1zi9
Real Estate - Home Owners36 645in 31 days

Real Estate - Home Owners

se
Households who live in the own apartment or house. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Real Estate - Home Owners
Segment ID: 8omfkqoi2a8j
Real Estate - Rented Flat or House911in 31 days

Real Estate - Rented Flat or House

dk
Households living in rented premises. Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Real Estate - Rented Flat or House
Segment ID: 8o0991xmmsqi
Real Estate - Rented Flat or House38 432in 31 days

Real Estate - Rented Flat or House

se
Households who live in a rented apartment or house.
Segment name in DSPs: Justtag - SE - Real Estate - Rented Flat or House
Segment ID: 8o09donjwxa4
Real Estate - Rented Flat or House575in 45 days

Real Estate - Rented Flat or House

no
People who live in a rented house or apartment
Segment name in DSPs: Justtag - NO - Real Estate - Rented Home
Segment ID: 8omfkqoi2a8k
Real Estate - Town Houses and Farm Houses626in 31 days

Real Estate - Town Houses and Farm Houses

dk
Households who live in town houses or farm houses (either owned or rented). Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - DK - Real Estate - Town Houses and Farm Houses
Segment ID: 8obccm2cwj0a
Real Estate - Town Houses and Farm Houses16 547in 45 days

Real Estate - Town Houses and Farm Houses

no
Households who live in town houses or farm houses (either owned or rented). Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - NO - Real Estate - Town Houses and Farm Houses
Segment ID: 8omfkqoi2a8h
Real Estate - Town Houses and Farm Houses18 306in 31 days

Real Estate - Town Houses and Farm Houses

se
Households who live in a town house or in a farm house (either owned or rented). Segment modeling is based on online panelists' responses.
Segment name in DSPs: Justtag - SE - Real Estate - Town Houses and Farm Houses
Segment ID: 8omfkqoi2a8i

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