Relevant Audience

Relevant Audience - Trustable and Transparent 2nd Party Data

With Segment Finder below you can find all the segments that are available at Relevant Audience. You can filter segments by region, categories and subcategories and see the size of the audience and its age. The information regarding the name of the segment in DSPs can be easily accessed by clicking the small arrow next to the segment.

How to use Relevant Audience segments in Adform, Appnexus, and in Google Display & Video 360.

All Audience Segments

Regions...
Top Categories (1)
Sub Categories...
business & household finances
NameAudience
Automotive - Leased CarsNEW!63 317in 90 days

Automotive - Leased Cars

dk
People who have a leased car or are interested in leased cars and are browsing car-leasing site.
Segment name in DSPs: Relevant Audience - DK - Automotive - Leased Cars
Business & Finance - B2B Decision Makers952 856in 90 days

Business & Finance - B2B Decision Makers

dk
B to B decision makers. This segment was launched in October and will reach its full size gradually.
Segment name in DSPs: Relevant Audience - DK - Business and Finance - B2B Decision Makers
Business & Finance - B2B Decision Makers191 751in 90 days

Business & Finance - B2B Decision Makers

no
B2B decision makers.
Segment name in DSPs: Relevant Audience - NO - Business and Finance - B2B Decision Makers
Business & Finance - B2B Decision Makers304 257in 90 days

Business & Finance - B2B Decision Makers

se
B2B decision makers.
Segment name in DSPs: Relevant Audience - SE - Business and Finance - B2B Decision Makers
Business and Finance - B2B Business Search Site VisitorsNEW!2 954 679in 45 days

Business and Finance - B2B Business Search Site Visitors

se
Business search site visitors. You can find tens of business segments by industry field or location of business in the end of Swedish segment listing. Just filter Sweden and scroll to the very end of the list, category Other.
Segment name in DSPs: Relevant Audience - SE - Business and Finance - B2B Business Search Site Visitors
Business and Finance - B2B Decision Makers1 801 061in 90 days

Business and Finance - B2B Decision Makers

fi
B to B decision makers.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - B2B Decision Makers
Business and Finance - B2B Site Visitors (asiakastieto.fi/yritykset)584 190in 31 days

Business and Finance - B2B Site Visitors (asiakastieto.fi/yritykset)

fi
Business audience who has browsed asiakastieto.fi -site. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - B2B Site Visitors (asiakastieto.fi/yritykset)
Business and Finance - Career Orientated Business Professionals132 774in 90 days

Business and Finance - Career Orientated Business Professionals

se interest
Business people who do career planning and are interested in professional development and business world.
Segment name in DSPs: Relevant Audience - SE - Business and Finance - Career Orientated Business Professionals
Business and Finance - Career Orientated Business Professionals420 711in 90 days

Business and Finance - Career Orientated Business Professionals

fi
Business people who do career planning and are interested in professional development and business world.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Career Orientated Business Professionals
Business and Finance - Career Orientated Business Professionals and Interested in IT180 340in 90 days

Business and Finance - Career Orientated Business Professionals and Interested in IT

fi
Business people who do career planning and are interested in professional development and business world and in IT.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Career Orientated Business Professionals and Interested in IT
Business and Finance - Companies Interested in Logistics Services54 371in 90 days

Business and Finance - Companies Interested in Logistics Services

fi
Businesses searching info of companies of Logistic services (Asiakastieto.fi) or browsing sites for logistic services for companies (Posti.fi).
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Companies Interested in Logistics Services
Business and Finance - Interested in Business1 173 581in 90 days

Business and Finance - Interested in Business

fi interest
This audience follows closely business life
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Interested in Business
Business and Finance - Interested in Business508 715in 90 days

Business and Finance - Interested in Business

dk
Audiences interested in business, entrepreneurship and business technologies.
Segment name in DSPs: Relevant Audience - DK - Business and Finance - Interested in Business
Business and Finance - Interested in Business674 686in 90 days

Business and Finance - Interested in Business

se interest
Audiences interested in business, entrepreneurship and business technology.
Segment name in DSPs: Relevant Audience - SE - Business and Finance - Interested in Business
Business and Finance - Interested in Chemical Industry51 998in 90 days

Business and Finance - Interested in Chemical Industry

fi
People browsing sites and news related to chemical industry.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Interested in Chemical Industry
Business and Finance - Interested in Farming and Countryside78 765in 90 days

Business and Finance - Interested in Farming and Countryside

fi interest
People who are interested in countryside or farming. The segment is based on Viestilehdet data.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Interested in Farming and Countryside
Business and Finance - Interested in Public Sector Decision Making620 703in 90 days

Business and Finance - Interested in Public Sector Decision Making

fi interest
People who are interested in municipal decision making, public finance or local businesses.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Interested in Public Sector Decision Making
Business and Finance - Interested in Solar Energy305 829in 90 days

Business and Finance - Interested in Solar Energy

fi interest
People who browse for solar energy solutions.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Interested in Solar Energy
Business and Finance - Number of Employees of the company the user is interested in (B2B) - 0 - 9 persons280 019in 90 days

Business and Finance - Number of Employees of the company the user is interested in (B2B) - 0 - 9 persons

fi interest
Business audience who has searched for information of small companies (0 - 9 employees). This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Number of Employees of the company the user is interested in (B2B) - 0 - 9 persons
Business and Finance - Number of Employees of the company the user is interested in (B2B) - 10 - 49 persons172 184in 90 days

Business and Finance - Number of Employees of the company the user is interested in (B2B) - 10 - 49 persons

fi interest
Business audience who has searched for information of small companies (10 - 49 employees). This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Number of Employees of the company the user is interested in (B2B) - 10 - 49 persons
Business and Finance - Number of Employees of the company the user is interested in (B2B) - 100 - 249 persons41 294in 90 days

Business and Finance - Number of Employees of the company the user is interested in (B2B) - 100 - 249 persons

fi interest
Business audience who has searched for information of middle sized companies (100 - 249 employees). This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Number of Employees of the company the user is interested in (B2B) - 100 - 249 persons
Business and Finance - Number of Employees of the company the user is interested in (B2B) - 250 + persons39 685in 90 days

Business and Finance - Number of Employees of the company the user is interested in (B2B) - 250 + persons

fi interest
Business audience who has searched for information of companies with employees over 250. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Number of Employees of the company the user is interested in (B2B) - 250 + persons
Business and Finance - Number of Employees of the company the user is interested in (B2B) - 50 - 99 persons54 232in 90 days

Business and Finance - Number of Employees of the company the user is interested in (B2B) - 50 - 99 persons

fi interest
Business audience who has searched for information of middle sized companies (50 - 99 employees ). This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Number of Employees of the company the user is interested in (B2B) - 50 - 99 persons
Business and Finance - Revenue of the company the user is interested in (B2B) - 10 mill € - under 20 mill €54 699in 90 days

Business and Finance - Revenue of the company the user is interested in (B2B) - 10 mill € - under 20 mill €

fi
Business audience who has searched for information of companies with revenue of 10000k-19999k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 10 mill € - under 20 mill €
Business and Finance - Revenue of the company the user is interested in (B2B) - 20 mill € - under 50 mill €47 712in 90 days

Business and Finance - Revenue of the company the user is interested in (B2B) - 20 mill € - under 50 mill €

fi
Business audience who has searched for information of companies with revenue of 20000k-49999k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 20 mill € - under 50 mill €
Business and Finance - Revenue of the company the user is interested in (B2B) -  1 - 99 999 €155 979in 90 days

Business and Finance - Revenue of the company the user is interested in (B2B) -  1 - 99 999 €

fi
Business audience who has searched for information of companies with revenue of 1-99k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 1 - 99 999 €
Business and Finance - Revenue of the company the user is interested in (B2B) -  100 000–199 999 €90 400in 90 days

Business and Finance - Revenue of the company the user is interested in (B2B) -  100 000–199 999 €

fi
Business audience who has searched for information of companies with revenue of 100k-199k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 100 000–199 999 €
Business and Finance - Revenue of the company the user is interested in (B2B) -  200 000–399 999 €109 796in 90 days

Business and Finance - Revenue of the company the user is interested in (B2B) -  200 000–399 999 €

fi
Business audience who has searched for information of companies with revenue of 200k-399k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 200 000–399 999 €
Business and Finance - Revenue of the company the user is interested in (B2B) -  500 mill €+9 592in 90 days

Business and Finance - Revenue of the company the user is interested in (B2B) -  500 mill €+

fi
Business audience who has searched for information of companies with revenue of 500000k+. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) -  500 mill €+
Business and Finance - Revenue of the company the user is interested in (B2B) - 1 mill € – under 2 mill €90 400in 90 days

Business and Finance - Revenue of the company the user is interested in (B2B) - 1 mill € – under 2 mill €

fi
Business audience who has searched for information of companies with revenue of 1000k-1999k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 1 mill € – under 2 mill €
Business and Finance - Revenue of the company the user is interested in (B2B) - 100 mill € - under 250 mill €18 030in 90 days

Business and Finance - Revenue of the company the user is interested in (B2B) - 100 mill € - under 250 mill €

fi
Business audience who has searched for information of companies with revenue of 100000k-249999k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 100 mill € - under 250 mill €
Business and Finance - Revenue of the company the user is interested in (B2B) - 2 mill € – under 10 mill €179 838in 90 days

Business and Finance - Revenue of the company the user is interested in (B2B) - 2 mill € – under 10 mill €

fi
Business audience who has searched for information of companies with revenue of 2000k-9999k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 2 mill € – under 10 mill €
Business and Finance - Revenue of the company the user is interested in (B2B) - 250 mill € - under 500 mill €9 704in 90 days

Business and Finance - Revenue of the company the user is interested in (B2B) - 250 mill € - under 500 mill €

fi
Business audience who has searched for information of companies with revenue of 250000k-499999k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 250 mill € - under 500 mill €
Business and Finance - Revenue of the company the user is interested in (B2B) - 400 000–999 999 €151 231in 90 days

Business and Finance - Revenue of the company the user is interested in (B2B) - 400 000–999 999 €

fi
Business audience who has searched for information of companies with revenue of 400k-999k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 400 000–999 999 €
Business and Finance - Revenue of the company the user is interested in (B2B) - 50 mill €- under 100 mill €25 153in 90 days

Business and Finance - Revenue of the company the user is interested in (B2B) - 50 mill €- under 100 mill €

fi
Business audience who has searched for information of companies with revenue of 50000k-99999k. This data is based on Asiakastieto.fi. You can find this audience under Relevant Audience in Google DDP. In Adform the audience is under Asiakastieto.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Revenue of the company the user is interested in (B2B) - 50 mill €- under 100 mill €
Business and Finance - Small Businesses and Companies41 671in 45 days

Business and Finance - Small Businesses and Companies

fi intent
Companies that are looking for services or machinery or are buying businesses or business properties (this data is based on Tori.fi) or businesses that are browsing services for small companies on Posti.fi.
Segment name in DSPs: Relevant Audience - FI - Business and Finance - Small Businesses and Companies
Career - Job SeekersNEW!502 582in 31 days

Career - Job Seekers

fi
People who are browsing job announcements or are unemployed.
Segment name in DSPs: Relevant Audience - FI - Career - Job Seekers
Demographics - Employment - Own Business329 330in 90 days

Demographics - Employment - Own Business

fi
People who run their own business.
Segment name in DSPs: Relevant Audience - FI - Demographics - Employment - Own Business
Intent - Agriculture Products and Machinery60 079in 45 days

Intent - Agriculture Products and Machinery

fi intent
People who are interested in buying agricultural services, products or machinery. Segment is based on Tori.fi -data.
Segment name in DSPs: Relevant Audience - FI - Intent - Agriculture Products and Machinery
Lifestyle - The Business Man597 207in 90 days

Lifestyle - The Business Man

dk
Men with their eye on their careers and the business world.
Segment name in DSPs: Relevant Audience - DK - Lifestyle - The Business Man
Lifestyle - The Business Man146 377in 90 days

Lifestyle - The Business Man

se interest
Men with their eye on their careers and the business world.
Segment name in DSPs: Relevant Audience - SE - Lifestyle - The Business Man
Lifestyle - The Business Woman190 996in 90 days

Lifestyle - The Business Woman

se interest
Women with their eye on their careers and the business world.
Segment name in DSPs: Relevant Audience - SE - Lifestyle - The Business Woman
Lifestyle - The Business Woman469 423in 90 days

Lifestyle - The Business Woman

dk
Women with their eye on their careers and the business world.
Segment name in DSPs: Relevant Audience - DK - Lifestyle - The Business Woman
Lifestyle - The Urban Professional64 807in 90 days

Lifestyle - The Urban Professional

se interest
People with high income, living in the major cities, interested in career and business.
Segment name in DSPs: Relevant Audience - SE - Lifestyle - The Urban Professional
Lifestyle - The Urban professional311 766in 90 days

Lifestyle - The Urban professional

dk
Audiences living in the major cities, interested in career and business.
Segment name in DSPs: Relevant Audience - DK - Lifestyle - The Urban professional
Personal Finance - Equity InvestorNEW!103 662in 45 days

Personal Finance - Equity Investor

dk
People who invest or trade in stocks
Segment name in DSPs: Relevant Audience - DK - Personal Finance - Equity Investor
Personal Finance - Equity Investor757 125in 45 days

Personal Finance - Equity Investor

fi interest
People who invest or trade in stocks
Segment name in DSPs: Relevant Audience - FI - Personal Finance - Equity Investor
Personal Finance - Insurance70 305in 31 days

Personal Finance - Insurance

fi interest
People who are interested in home, car or travel insurance
Segment name in DSPs: Relevant Audience - FI - Personal Finance - Insurance
Personal Finance - Life Insurance30 318in 90 days

Personal Finance - Life Insurance

fi interest
People who are currently interested in life or health insurance and browsing information related to it.
Segment name in DSPs: Relevant Audience - FI - Personal Finance - Life or Health Insurance
Personal Finance - Life InsuranceNEW!115 411in 45 days

Personal Finance - Life Insurance

dk
People who are interested in life- or health insurance
Segment name in DSPs: Relevant Audience - DK - Personal Finance - Life Insurance
Personal Finance - Real EstateNEW!387 509in 45 days

Personal Finance - Real Estate

dk
People who have investment plans in real estate
Segment name in DSPs: Relevant Audience - DK - Personal Finance - Real Estate
Personal Finance - Real Estate529 150in 31 days

Personal Finance - Real Estate

fi interest
People whose focus in investing is in real estate
Segment name in DSPs: Relevant Audience - FI - Personal Finance - Real Estate
Personal Finance - Retirement Saving Plan or Private Pension393 421in 31 days

Personal Finance - Retirement Saving Plan or Private Pension

fi interest
People who have or are interested in retirement saving plan or private pension. Age below 65.
Segment name in DSPs: Relevant Audience - FI - Personal Finance - Retirement Saving Plan or Private Pension
Personal Finance - Retirement Saving Plan or Private PensionNEW!565 287in 45 days

Personal Finance - Retirement Saving Plan or Private Pension

dk
People who are interested in private pensions or retirement saving (under 64 years old)
Segment name in DSPs: Relevant Audience - DK - Personal Finance - Retirement Saving Plan or Private Pension
Personal Finance and Economy855 966in 31 days

Personal Finance and Economy

fi interest
People interested in personal loans, savings or credits
Segment name in DSPs: Relevant Audience - FI - Personal Finance and Economy
Personal Finance and EconomyNEW!414 771in 45 days

Personal Finance and Economy

dk
People who are interested in financial investment products and personal economy
Segment name in DSPs: Relevant Audience - DK - Personal Finance and Economy
Personal Finance and Economy and Insurance909 706in 31 days

Personal Finance and Economy and Insurance

fi interest
Audience who is interested in insurance (home, car or travel) or personal finance (loans, credit, savings)
Segment name in DSPs: Relevant Audience - FI - Personal Finance and Economy and Insurance
Real Estate - Apartments3 832 162in 90 days

Real Estate - Apartments

fi
Households who live in apartments, either own or rented.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Apartments
Real Estate - Apartments110 829in 90 days

Real Estate - Apartments

se
People who live in an apartment (either own or rented)
Segment name in DSPs: Relevant Audience - SE - Real Estate - Apartments
Real Estate - Apartments469 538in 90 days

Real Estate - Apartments

dk
Households who live in apartments (either owned or rented)
Segment name in DSPs: Relevant Audience - DK - Real Estate - Apartments
Real Estate - ApartmentsNEW!13 076in 90 days

Real Estate - Apartments

no
Audiences living in apartments.
Segment name in DSPs: Relevant Audience - NO - Real Estate - Apartments
Real Estate - Forest Owners19 481in 90 days

Real Estate - Forest Owners

fi
People who follow particularly forest -related sites, min 2 times in the period. Data is based on Viestilehdet-sites.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Forest Owners
Real Estate - Home Owners472 306in 90 days

Real Estate - Home Owners

dk
Home owners
Segment name in DSPs: Relevant Audience - DK - Real Estate - Home Owners
Real Estate - Home OwnersNEW!192 868in 90 days

Real Estate - Home Owners

no
People who own their house or apartment.
Segment name in DSPs: Relevant Audience - NO - Real Estate - Home Owners
Real Estate - Home Owners2 842 759in 90 days

Real Estate - Home Owners

fi
Home owners (either house or apartment).
Segment name in DSPs: Relevant Audience - FI - Real Estate - Home Owners
Real Estate - Home Owners278 717in 90 days

Real Estate - Home Owners

se
Households who live in the own apartment or house.
Segment name in DSPs: Relevant Audience - SE - Real Estate - Home Owners
Real Estate - Rented Flat or House790 229in 90 days

Real Estate - Rented Flat or House

dk
Households living in rented premises
Segment name in DSPs: Relevant Audience - DK - Real Estate - Rented Flat or House
Real Estate - Rented Flat or House75 742in 90 days

Real Estate - Rented Flat or House

se
Households who live in a rented apartment or house.
Segment name in DSPs: Relevant Audience - SE - Real Estate - Rented Flat or House
Real Estate - Rented Flat or House2 209 312in 90 days

Real Estate - Rented Flat or House

fi
Households living in rented properties.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Rented Flat or House
Real Estate - Rented Flat or HouseNEW!11 702in 90 days

Real Estate - Rented Flat or House

no
People who live in a rented house or apartment
Segment name in DSPs: Relevant Audience - NO - Real Estate - Rented Home
Real Estate - Summer Cottages573 743in 90 days

Real Estate - Summer Cottages

fi interest
People who regularly browse sites or articles of summer cottages.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Summer Cottages
Real Estate - Town Houses and Farm Houses1 329 117in 90 days

Real Estate - Town Houses and Farm Houses

fi
People living in town houses or farm houses - either own or rented.
Segment name in DSPs: Relevant Audience - FI - Real Estate - Town Houses and Farm Houses
Real Estate - Town Houses and Farm Houses798 932in 90 days

Real Estate - Town Houses and Farm Houses

dk
Households who live in town houses or farm houses (either owned or rented)
Segment name in DSPs: Relevant Audience - DK - Real Estate - Town Houses and Farm Houses
Real Estate - Town Houses and Farm HousesNEW!192 113in 90 days

Real Estate - Town Houses and Farm Houses

no
Households who live in town houses or farm houses (either owned or rented)
Segment name in DSPs: Relevant Audience - NO - Real Estate - Town Houses and Farm Houses
Real Estate - Town Houses and Farm Houses246 019in 90 days

Real Estate - Town Houses and Farm Houses

se
Households who live in a town house or in a farm house (either owned or rented)
Segment name in DSPs: Relevant Audience - SE - Real Estate - Town Houses and Farm Houses
Travel - Business Travelers - Small Businesses and Companies3 471in 31 days

Travel - Business Travelers - Small Businesses and Companies

fi
Small companies who browse travelling destinations. Company information is based on Tori.fi or Posti small company browsing and travel info is based on foreign weather browsing.
Segment name in DSPs: Relevant Audience - FI - Travel - Business Travelers - Small Businesses and Companies
Travel - Purpose of Flight - BusinessNEW!73 877in 45 days

Travel - Purpose of Flight - Business

fi
People who mostly travel for business.
Segment name in DSPs: Relevant Audience - FI - Travel - Purpose of Flight - Business

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